Selling agents dealing with Rose Buyers Agents now given enormous advantage thanks to optimised new communication tool.

The saying time is money is relevant to all of us - especially for those in the business of buying and selling properties for others. We in the trade juggle vast numbers of clients and enormous amounts of information daily. That’s why we know full well that doing so successfully relies heavily on the effectiveness of not only our dealings in person but also our technical communication systems and more specifically CRM software.

But while CRM’s have long existed for real estate agents none have been created for buyer’s agencies to service the all-important pathways of communication between a buyer’s agent, their network of selling agents and clients.

With this in mind, Rose Buyers Agents has developed a bespoke CRM, one with a centralised database unlike any other in the industry driven by technology that makes communication between a buyer’s agent and their agent network completely seamless, while optimising the ability to send suitable listings to clients.

Rose Buyers Agents network of residential and commercial selling agents across Sydney’s Eastern and Northern suburbs will now have the advantage of being provided the clearest and most detailed pictures yet of their clients’ needs and wants, says chief executive Simon Rose.
“Our CRM delivers an optimised communication tool as well as a marketing platform,” Mr Rose says. “It’s a one stop shop with which a buyer’s agent can have all their communication tools and information– residential agents, commercial agents, clients, their briefs, access to properties and more - all in one place.

“Until now software designers have concentrated on developing CRMs for residential and commercial agencies, but no-one has tailor-made software like ours that specifically works for a buyer’s agency and its network of agents operating across the spectrum.
“We believe our tool is unique, the first of its type.”

Comprehensive and targeted, the CRM’s database provides real estate agents with everything from the smallest of details contained within a client’s brief to confirmation of whether they are a committed or prospective buyer.
“This software streamlines communication on every level of the off market buying process between the buyer’s agent, selling agent and client,” Mr Rose says. “It even allows our buyer’s agents to liaise with their networks of mortgage brokers from whom they can receive a funnel of leads.”

The CRM is already giving Rose Buyers Agents and its selling agent network an edge over competitors simply thanks to the efficiencies.
“With one click of a button, our CRM will match prospects with listings,” Mr Rose explains. “Within two clicks it can send the client brief to residential or commercial agents and a selection of curated listings to the property seeker.
“This functionality is unique, unmatched - a truly invaluable point of difference. Because as we know any CRM is only as good as the information within.”

To find out how Rose Buyers Agents unique new CRM can benefit your real estate agency contact Simon Rose or our team on 1300 244 771.